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MĀ yoga is a more ‘traditional’ yoga studio based in Victoria, BC. The studio is heavily influenced by sound and Indian practices of yoga and this is reflected in the branding.

Content for this project included a logo, website, business cards, flyers, signage and  typography selection.

Branding, print & web design for yoga studio

Print design for Canadian Premier league football club

Vancouver Island’s own Canadian Premier League team Pacific FC got in touch with me to design their Match day posters for the second half of their inaugural season. Their success then led to an expanded scope of work that include applications, like bus adverts, social media posts and newspaper advertising.

Over the past few years I have been working with Brick Brewery. The majority of it has been designs packaging for their beer cans with a few other applications as well.

Concept and design for Brick Brewery

Branding, print & web design for local café

Middleton Deli is a café based in Brockley, London. The identity is a paired back design using high end materials, emphasising quality and value which reflects the café’s offering.

Content for this project included wordmark logo, drinks and food menu, business cards, loyalty cards, promotional posters and landing page of website.

I was charged with creating an identity for a campaign that was going to tackle sexual violence and harassment. It had to be very visually strong and have flexibility to be applied over a variety of mediums: print, video and website. 

Brand identity, print design, animation & web design for campaign

Concept, brand identity, print design, signage & animation for wellbeing campaign

‘Be Well, Do Well’ was a campaign run at Goldsmiths, University of London. It’s intent was to get students to take some time to themselves and feel more relaxed about their upcoming examination period.

I won a competition to design and paint a Black liberation mural for Goldsmiths Student’s Union. Reading it from left to right you’ll see a timeline of progress towards liberation.

Design and painting

Brand identity for local café

The annual review for Goldsmiths’ provided an overview of the year and highlighted successes, including outstanding students’ work, events and academic research. The document’s design uses two distinctive cuts and a rigorous grid system to give the document consistency throughout.

Pure Gold showcases the newest talent from Goldsmiths’ Music department. The festival’s acts range across musical styles including bands, singer-songwriters, choral, piano, jazz and world music.

Pure Gold’s diversity in musical styles needed to be umbrellaed into one identity while keeping music categories distinct.

Brand identity, print design & animation for music festival

Installation design and artworking for prize event and lead up to it

The Goldsmiths Prize ceremony was held in the Goldsmiths Centre for Contemporary Art. I was charged with finding solutions to have branding in the space.

The Prize, established in 2013, celebrates the qualities of creative daring associated with the University and to reward fiction that breaks the mould or extends the possibilities of the novel form.